The free "myPlan" program features a combination of interactive planning tools that allow users to develop a retirement plan. It provides alerts and monitoring to help investors stay on track, offers new guidance content for self-learning and, in future versions, will feature a series of online exercises designed to help users envision their life goals.

According to Fidelity, less than one-third (29 percent) of the nation consider themselves good planners when it comes to their finances.

"Our research shows that the majority of Americans wish they were doing a better job planning and saving for their retirement, but procrastination and inertia may prevent many from ever succeeding," said Robert L. Reynolds, vice chairman and chief operating officer of Fidelity Investments. "We know that every American is a planner to some extent, but understanding what motivates individuals to not only create a retirement plan, but also take action and save more, involves behavioral issues, which we factored into the design of the myPlan offering."

The first phase of the three-prong initiative was unveiled this week at a news conference in New York City with Fidelity’s senior executive team and a panel of well-respected behavioral experts.

The myPlan Snapshot, available in the coming weeks, is an interactive calculator that estimates the amount of money individuals may need to reach their retirement savings goals. 

Fidelity also launched an updated version of one of its popular online planning tools, myPlan Retirement Quick Check. In 30 minutes, users can create a retirement plan that estimates how much monthly income they will need to meet their retirement goal, the progress they’ve made with their current savings strategy and what it may take in additional monthly savings to reach their goal.

The first phase of Fidelity's myPlan program will be available to every American investor in the coming weeks at Fidelity.com/myPlan and to employees at Netbenefits.com.

Next year, Fidelity plans to deliver automated alerts that will help users manage their plans from an asset allocation and savings rate perspective and allow them to track their progress along the way.