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Dell Most Admired U.S. Company NEW YORK, Feb. 24, 2005 (SmartPros) Fortune magazine announced that Dell, the Round Rock, Texas-based computer company, is No. 1 for the first time on the annual list of America's Most Admired Companies. Dell moves up from the No. 5 spot it held last year, displacing Wal-Mart, which held the No. 1 spot for the past two years. Rounding out the top 10 are General Electric (No. 2); Starbucks (No. 3); Wal-Mart Stores (No. 4); Southwest Airlines (No. 5); FedEx (No. 6); Berkshire Hathaway (No. 7); Microsoft (No. 8); Johnson & Johnson (No. 9); and Procter & Gamble (No. 10). "Corporate reputation is the product of alchemy -- a mixture of everything from the way a company nurtures homegrown talent to how it manages its balance sheet," said writer Abrahm Lustgarten. "Throw in one part customer satisfaction, another part shareholder return, add a splash of community citizenship -- and voila! -- you have a measure of that company's station in the hierarchy of American business." The list and related stories appear in the March 7 issue, available on newsstands February 28, and online now at www.fortune.com 2005 SmartPros Ltd. All rights reserved. |
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