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Career Counselor
Seven Ways to Enhance Your Communication Skills
January 2004
As accounting professionals take on more visible roles within their organizations, the ability to communicate has become increasingly important. They must be able to deliver messages to diverse audiences -- including senior management, clients and colleagues -- and express their ideas through a variety of channels, such as memos, presentations and reports.
While not everyone is an award-winning writer or completely comfortable speaking in front of a group, there are steps that can be taken to improve. Following are seven tips for enhancing your communication skills:
- Learn the basics. One of the keys to effective communication is using proper grammar in your conversations and writing. Even if this isn't your strong suit, reading any of the number of books available on the subject can help you quickly master it.
- Define your objective. Before drafting a report or giving a presentation, determine what it is you want the audience to take away. For example, do you hope to persuade a prospective client to accept your proposal? Or are you trying show management the cost savings resulting from a new software application? Understanding the message you'll deliver will help you decide which information to include, your tone and the most effective wording.
- Listen. This helps you focus on what people are saying, which will allow you to communicate with them more effectively in ensuing discussions. Becoming an effective listener requires discipline. For instance, when on the phone, avoid checking e-mail or reading the newspaper.
- Pay attention to body language. In face-to-face conversation, words aren't the only form of communication; eye contact -- or lack thereof -- facial gestures and posture all deliver messages as well. If you appear distracted or uninterested, your message will lose its effectiveness. Instead, devote your full energy to delivering your ideas to the audience.
- Write naturally. One of the best guidelines to follow is to write how you speak. Accordingly, avoid fancy terms just for the sake of using them. Simply include words that get your message across most effectively.
- Use visual aids. In presentations, materials such as PowerPoint slides, overheads or graphics catch an audience's attention. Use the tool that best illustrates your message. For example, comparative data is often best presented in charts, which enable the viewer to quickly see the point you're making.
- Seek development opportunities. Consider taking a writing course or joining a speech group, such as Toastmasters International. In the meantime, become more vocal in your classes or work meetings. Develop your ideas and present them with confidence. The more you practice, the more effective you'll be.
ACCOUNTEMPS is a specialized temporary staffing service for accounting, finance and bookkeeping professionals. Accountemps provides support throughout an accounting department. Headquartered in Menlo Park, Calif., Accountemps and has more than 270 offices in North America, Europe and Australia. Accountemps' Career Counselor column, a SmartPros staple for over four years, is refreshed twice a month.
2004 SmartPros Ltd. All rights reserved.
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