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Dallas Kicks Off National Ethics Program


DALLAS, May 13, 2003 On Wednesday, May 14, over 50 Deloitte & Touche volunteers will spend the day at John F. Kennedy Learning Center, near downtown Dallas, teaching fourth through sixth grade students the Junior Achievement "Excellence Through Ethics" business ethics curriculum, in advance of a national curriculum rollout in the fall of 2003.



Deloitte & Touche announced in March that it has committed $1 million to Junior Achievement -- a national program that develops lessons that teach students K-12 about the importance of free enterprise, business and economics -- to develop the "Excellence Through Ethics" program. The curriculum teaches students that honesty and integrity are important values to have in their future business endeavors.
 
Dallas was one of 20 cities selected to pilot this program. Ultimately, this program will reach more than three million elementary, middle and high school students nationwide.
 
"Members of the business community have an obligation to help restore credibility and trust," said Roger Nanney, Deloitte & Touche Regional Managing Partner. "To have a lasting effect, that process should begin with education at the elementary level. It is incumbent upon us, the business leaders of today, to embrace the challenge of teaching tomorrow's leaders about core business values."
 
Last year, in the midst of ongoing, high profile corporate scandals, students across the country spoke their minds on business ethics. Ninety percent stated they would not consider working for a company accused of practicing unethical behavior. These students went on to express their unwillingness to purchase from an unethical company. This outcome from approximately 1,450 teenagers shows that they pay close attention to the business climate and it influences their decisions.

2003 SmartPros Ltd. All rights reserved.

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