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Retain Employees With Good Incentives


Nov. 28, 2000 (SmartPros) According to Deloitte & Touche chairman Jim Copeland, attracting and retaining talented employees requires a professional services firm to outperform their competition, provide opportunities for continuous learning, and provide a great place to work.



"We attract and keep the best people in the world so we can attract and keep the best clients in the world," Copeland emphasizes in part one of a SmartPros series, Attracting and Keeping the Best People.

"Employers of Choice," a term coined by Deloitte & Touche, outperform their competition "through innovative and compelling human resource programs that benefit both employees and their organizations alike." They provide employees with the opportunity for growth through extensive development training each year. Finally, they provide a great place to work, because "the stakes are too high to do anything else."

Referencing Fortune's 1999 "100 Best Companies to Work For," which has included Deloitte & Touche for the past three years, Copeland notices a "strong correlation between human resource performance and financial performance." For instance, companies on the Fortune 100 list retain employees an average of six years, versus the U.S. national average of 3.6.

-- SmartPros News Staff

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