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Give the Internet Some Credit
The Move Toward Knowledge-Based Decision Systems

July 17, 2000 (SmartPros) Despite the recent explosion in Internet resources, smaller banks as a whole have been slow to embrace this technology -- until recently. While 56 percent of large banks had a Web presence by mid-1999, only 22 percent of community banks had taken the plunge. That is all changing now. With a smooth transition into Y2K behind them, community banks are reportedly rushing headlong into Internet banking.



Though many banks are focused on creating a virtual presence in the e-commerce marketplace with their Internet banking sites, there is also a growing number of often ignored Internet resources that bankers involved in commercial lending can utilize in their daily routine. A wealth of data that can speed up and enhance the loan approval and monitoring process for small- and mid-sized businesses is now easily accessible. Moreover, as Internet resources become more sophisticated, information management tools are being linked to online databases in order to provide the foundations for knowledge-based decision systems. These knowledge-based decision systems are virtual information systems that allow a user to simultaneously search multiple databases through only one Web site. That site uses technology to access databases of multiple companies or sites -- allied but unrelated -- without regard to structure or platform and without affecting the data in any way. Keyword-based queries matched with pre-established criteria then make it possible to fully automate the decision, in this case, the credit approval.

The Need for Information Skills
Information is the raw material that drives credit decisions. However, the vast amount of data available via the Internet -- which often cannot be found anywhere else -- can also be a formidable obstacle if your information management skills are below par. If you cannot find what you need quickly, you end up wasting valuable time. The idea is to search the web, not surf it. That requires knowing how to construct effective search parameters as well as an understanding of the unique capabilities of the different search engines (a concise tutorial on searching the Internet can be found at www.microsoft.com/insider/internet/articles/search.htm
).

In addition, the validity of information retrieved from the Internet must be assessed. Traditional news sources verify and filter information for their readers. That is very often not the case with information gleaned from the Internet, making it necessary to pay closer attention to the sources of information and its veracity. For example, with the exploding Small Office Home Office (SOHO) market, there is often much more information published on the company Web site than in a credit bureau report. However, a company Web site is often nothing more than a marketing tool that shows only the company’s best side. Internet discussion groups can also provide insight into companies but these, too, come with their own biases and misleading claims. Even so, there is a plus side to all of this in that the information is not being filtered. With the Internet, you can get a hold of the entire company press release instead of just reading the synopsis printed in your daily paper.

Embellishing Your Credit Files
Traditionally, a completed credit file might contain an application, financial statements, references and a credit bureau report. Often that is more than enough, but there are times when it may be necessary to get a little more background or otherwise answer some specific questions. In such circumstances, the ability to effectively search the Internet can be a valuable asset. Press releases, wire service reports and other sources of information that don’t typically find their way into the publications you read can be located easily on the Internet, providing you with a much more complete and detailed picture of your accounts. Moreover, the Internet is a good source of industry information that can aid in the evaluation of business accounts. There is also a wealth of public record information available via the Internet that may be more up-to-date than a credit report.

Credit bureau reports, after all, are essentially snapshots that may not give much of a feel for a business’s trends. For this reason, credit agencies provide update services that highlight significant changes. Even so, there is often a time lag between the event and the advisory. Using the Internet, it is possible to monitor information sources and get breaking news or learn about other events regarding your business accounts well before it is published by the credit agencies.

The following list of online resources will help you use the Internet more productively when searching for credit information.

Website

Description

Benefits

www.companiesonline.com

Access to data on 400,000 businesses

      If they have a website, you probably can find them here

 

www.my.creditriskmonitor.com

Credit reports are created “on the fly” for over 10,000 companies using up-to-the-minute data from a wide variety of sources

      E-mail alerts for your key  accounts

     One fee, unlimited usage

      Good portal sight for access into the commercial credit community

 

www.creditworthy.com

Commercial credit community site with links to most other credit related Internet sites

      Good entry point for tracking down commercial credit product and service providers and other credit resources

 

www.deja.com/usenet/

Largest archive of Internet discussion groups

      Track what consumers and others are saying about your accounts

 

www.ecredit.com

Provider of software and Internet based credit decisioning tools

      Seamless automated integration of the entire credit approval process

      Users can select different templates and set underwriting standards

 

www.freeedgar.com

www.gsionline.com

www.spreadgar.com

Access to the SEC’s EDGAR database

      Free Edgar is free - includes watchlist

      Live-Edgar is up-to-date

      Spredgar allows you to download financial statements into spreadsheets

 

www.fairisaac.com

Designer of credit scoring models

      www.creditfyi.com small business credit reports

      comprehensive scoring solutions

 

www.intellisearchnow.com

Access to over 1600 information sources that include national and local business publications

      Monitoring service provides e-mail alerts on for a $29.95 monthly fee

      Individual searches are free

 

www.knowx.com

Comprehensive public record information at low prices - UCC filings, liens, sales and use tax permits, licenses, asset listings, DBA records, lawsuits, judgements, etc.

      Single access point for all public record information

      Data is often more timely than that provided in credit bureau reports

      Pay as you go ( some items are free)

 

www.nib.com

Single source for commercial and consumer credit reports from Dun & Bradstreet, Experian, Equifax, and Trans Union

      Single access point for all credit bureau information

      No need for multiple contracts on this pay as you go service

 

www.powerize.com

 

Accumulates business information from 10,000+ sources including newspapers, trade journals, press releases, magazines, and news wires

      Much of the content is free

      Those items that require a small download fee include a free summary

      Easily searchable database

 

Moving Toward Knowledge-Based Decision Systems
It isn’t surprising that commercial credit information providers are migrating their services to the Internet. After all, the medium provides easy and almost universal accessibility. For these same reasons, new commercial credit-related information services are breaking into a marketplace that was once the exclusive realm of Dun & Bradstreet (www.dnb.com
) and Experian (www.experian.com
). Credit grantors benefit by being able to better match data acquisition with decision-making needs. By buying only the level of data they need, credit grantors can reduce costs and increase throughput.

With the growth of e-commerce, however, fast and easy access to credit data is not enough to prevent bottlenecks in the approval process. Automating credit decisions is necessary in order to do business at Web speed, and it requires the adaptation of credit-scoring models into the decision process. Credit-related Internet resources are therefore beginning to provide the tools and structures to enable knowledge-based decision systems. In fact, when the credit guidelines and policies that define the underwriting environment have been statistically validated (in addition to the underlying credit-scoring models), higher acceptance rates will be achieved while, at the same time, portfolio risk will be reduced. That, needless to say, is the bottom line; so don’t be afraid to give the Internet a chance to improve your credit operations.

  Please send your comments, questions and article proposals to information@smartpros.com.

2000, Smartpros Ltd. All Rights Reserved.

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